Woman with curly hair smiling and sitting in a cozy bathroom with brick walls, plants, and towels hanging, wearing a pink checkered off-shoulder top and jeans.

Philips Kylie

BRANDING CAMPAIGN

THE PROJECT

For the Hair care line of Philips we created a branding campaign for markets all around the world. The campaign toolkit included branding and product images, or a combination of the two.

Deliverables: 10 stills for different markets

Agency: Media.Monks
Photographer: Marina Coenen
Set Dressing: Fanny & Eke Kriek
Styling: Ramona Marroquin Hawley

Responsibilities:

  • Storyboard development

  • Development Photographer’s treatment

  • Hiring & managing local crew

  • Oversight pre-production process, including but not limited to Set design, styling and casting

  • Managing production budget & timeline

  • Stakeholder management

Woman using an automatic hair curler on curly blonde hair indoors.
Woman dancing with flowing hair in a room with plants and modern furniture.
A woman with long curly hair, wearing a pink and white off-shoulder top, sitting and smiling contently near a window. A pink towel hangs behind her along with a few plants.